Creating the Fire Adapted Communities message; NFPA and Ad Council to discuss FAC initiative at IAWF conference

Blog Post created by laurenbackstrom Employee on Mar 7, 2012

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How do you determine the most effective way to create a message and inspire action, especially with a complex set of factors? 


Join NFPA and the Advertising Council at the rdIAWF’s 3<sup>rd</sup> Human Dimensions of Wildland Fire Conference in Seattle, April 16 – 20 to learn how they, along with the U.S. Forest Service and a coalition of wildfire safety organizations, are answering this question as they create a Fire Adapted Communities (FAC) media campaign and website.&#0160;

The session, held on Thursday the 19th

at 3:30 PM, will highlight the steps involved in creating effective&#0160; media tools and will provide an insider’s look into how collaboration between agencies translates into a public Fire Adapted Communities initiative . Audience members will also learn about resources such as the new FAC website and other media communications.


To see a list of the other wildland fire industry speakers, and for a full schedule of events , check out the program page of the IAWF website.

We hope to see you there!