Lisa van der Pool chatted recently with NFPA's Lorraine Carli about NFPA's use of social media to help spread the organizations messages. Lisa praises NFPA's great success on social sites such as Facebook, Twitter, LinkedIn, You Tube and various blogs.
Lorraine explained, “People who are engaged with the NFPA are ... are very passionate about this issue,” said Carli. “And we’re committed to giving them the kind of material they need.”
Surprised by one video with soaring view numbers, Lisa highlights NFPA’s top YouTube video, with nearly 200,000 hits, showing how fast a dry Christmas tree burns, compared to one that’s been watered. Watch it below.
Lisa also commented that NFPA’s social media success is not all that surprising. A new report from Craigslist founder Craig Newmark, who examined which nonprofit issues were the most talked about on social media sites, discovered that disaster relief is one of the most-talked about subjects on social media.
Thanks to Lisa for her encouragement and support! Check out her complete article here.